Title: BOOM
Positioning Statement: We don’t miss a beat
Frequency of Publication: Monthly.
Price: £3.00.
Distribution: Local Supermarkets and Newsagents.
Rationale: The approach is to give the fans what they want to know. Interviews will be written word for word so that the fans get the truth straight from bands/artists. Readers will be made to feel included as they can write in and offer opinions and ask their own questions.
Style: Informal style. Honest, full of humorous remarks by the writers, artists and the fans. Simple vocabulary will be used wherever possible so that both teenagers of the ages 15-16 can read and understand the same as 25 year old readers. Won’t be taken over by images, but they will be a main part of the layout.
Regular content:
· Editor’s letter.
· Fan’s interviews.
· Fan’s opinions.
· Fan’s reviews.
· Our reviews (albums, singles, concerts).
· Artist award.
· Posters.
· Competitions.
· Extras (games, quizzes).
· All New! – Watch this space!
· To be continued… (next months sneak peak).
Feature content:
· Ed Sheeran’s fresh celeb do’s and don’ts.
· Big Breakthrough.
· Back together again.
· Labels.
· My life… Marina and the Diamonds.
· Ellie Goulding SPECIAL!
· Nash News.
· It’s a Tings Tings Thing.
· GORILLAZ aren’t monkeying around.
House style:
Cover lines: Charlemagne Std
Headlines: Defused
Stand first: Defused
Captions: Charlemagne Std
Features first paragraph: Drop capital Bernard MT Condensed, 4 lines deep, and first two words in capitals.
News first capitals: first two words in bold capitals.
Body text: Calibri (Body) 11pt.
Colour scheme: Black,white (grey) and red.
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